Toyota Kirloskar Motor (TKM) announcedits east zonalflag-off of the'Great 4X4 Expedition by Toyota,' bring the fourth exhilarating drive in a series of adventurous off-road journeys across India. This captivating event promises an unforgettable experience, uniting off-roading enthusiasts in the picturesque landscape of Ajodhya Hill Top, Purulia, West Bengal, from October 13th to 15th, 2023.
This exhilarating event features a convoy of remarkable 4-wheel drive (4WD) SUVs, includingToyota’s admired models - Hilux, LC300, Fortuner, and Hyryder AWD (All Wheel Drive). The owners of SUVs from other brands are also taking part in the fun-filled & adventurous drive of Toyota, fostering a spirit of thrilling off-roading experience.
Speaking onthe fourth edition of the ‘Great 4x4 Expedition by Toyota’, Mr. Atul Sood, Vice President - Sales and Strategic Marketing - Toyota Kirloskar Motor, said, "With each 'Great 4X4 Expedition by Toyota,' we continue to broaden ourconnect with those individuals who are passionate about 4x4 SUVs, by engaging them in extreme off-roading drives, irrespective of the 4X4 vehicle brands they own.We are happy that every participant will have an opportunity to contribute to the environment through planting of saplings via Sankalp Taru.”