Cognizant and Max Life Insurance launch Chennai innovation center

Cognizant has launched an innovation and development center in Chennai in collaboration with Max Life Insurance Co. Ltd. The center aims to accelerate Max Life's digital transformation efforts by driving product innovations, enhancing customer experiences, and leading operational excellence. Cognizant will utilize its expertise in consulting and emerging technologies, such as artificial intelligence, automation, and cloud transformation, to improve the digital experience for customers. The center is designed to accelerate Max Life's journey to become a leading digital-driven life insurance player and enhance overall digital transformation.

Cognizant's Vice President and India Country Head, AchalKataria, expressed excitement about the collaboration and its ability to help Max Life accelerate products to market and meet customer demands for innovative and personalized services. The 15-year partnership between Cognizant and Max Life has led to the deployment of digital transformation initiatives, such as cloud migration, cutting-edge applications, payment gateway unifications, and faster onboarding systems. Cognizant has been named a leader in two application and digital services insurance reports by Everest Group.