Hero Motocorp launches talent hunt, Hero Dirty Biking Challenge

Hero MotoCorp, manufacturer of motorcycles and scooters -today announced Hero Dirt Biking Challenge (HDBC) - the first-of-its-kind pan-India talent-hunt program by an OEM (original equipment
manufacturer).
Making it truly pan-national by spanning across the nook and corner of the country, the HDBC will reach as many as 45 cities to find India’s top amateur off-road riders.

 The winner and two runners-up will receive the popular Hero Xpulse 200 4V motorcycle and sponsorships contracts from Hero MotoCorp worth Rs. 20 lakh.HDBC will be telecast over MTV and streamed over Voot in the month of November 2022 said, Ranjivjit Singh, Chief Growth Officer (CGO), Hero MotoCorp.