Hindustan Pencils continues its strong innovation & excellence

Hindustan Pencils, along with their esteemed brands Apsara and Nataraj, reigns as a pioneer and leader in the cutthroat stationery industry. With a remarkable 65-year legacy, the brand revels in its relentless pursuit of excellence and groundbreaking innovation. Since its inception in 1958, the company has demonstrated an enduring commitment to providing top-quality stationery products, dominating six and a half decades by enriching lives through unapologetic creativity and unassailable educationNataraj and Apsara have ascended to the pinnacle of the stationery industry, securing their status as market leaders through a combination of strategic factors. The Apsara Absolute Pencil, with its unmatched strength, and the Apsara Matt Magic Pencil, with its sleek design and vibrant shavings, exemplify this commitment.

"We are thrilled to celebrate this remarkable milestone in our journey," said Mr. Pradip Ughade, President of Hindustan Pencils. "Over the past 65 years, Hindustan Pencils has been an integral part of consumers’ lives. We are immensely proud of our achievements and look forward to many more years of providing the best stationery solutions to our consumers."