Style Your Kitchen with Samsung’s All-New Bespoke Double Door fridge

Samsung, India’s No. 1 refrigerator brand, today announced the launch of its BESPOKE Double Door refrigerator range, designed to cater to the modern Indian consumer. With a spectrum of beautiful colour options, the new BESPOKE refrigerators bring a touch of urban elegance and individuality to any kitchen.

Samsung’s all-new BESPOKE Double Door refrigerator range, available in BESPOKE Premium Cotta Steel and BESPOKE Glass variants, seamlessly combines personalised aesthetics with advanced refrigeration, making everyday living effortless and stylish.

The BESPOKE Premium Cotta variant adds a vintage charm and warmth to your kitchen. It will be available in two colour options – Cotta Beige and Charcoal (dual tone) and Cotta Charcoal. The Bespoke Glass variant will come in two colour options Clean White and Pink Glass (dual tone) and Clean Black Glass.

BESPOKE Double Door refrigerators bring innovations tailored for the Indian consumers’ unique needs and preferences. 

The new BESPOKE Double Door refrigerators transcend functionality and offer both great design as well as technological innovation. The BESPOKE Premium Cotta model features Convertible 5-in-1, engineered to provide more storage space and flexibility catering to all refrigeration needs throughout the seasons with its five conversion modes.

The BESPOKE Premium Cotta variant adds a vintage charm and warmth to your kitchen.

BESPOKE Premium Cotta Steel variant comes with features such as Convertible 5-in-1 and Twin Cooling Plus™; BESPOKE Glass variant comes with Optimal Fresh+, SmartThings AI Energy Mode and is Wi-Fi Enabled. Priced at INR 30,500 onwards, the new BESPOKE Double Door refrigerator range will be available at leading retail stores across India, and on Samsung.com.