Vivo launches Diwali campaign encouraging the festive celebrations “Together with Joy”

With the festival of sparkle around the corner, vivo smartphone brand has launched its Diwali campaign, ‘TogetherWithJoy’. Conceptualised by FCB India, this digital creative campaign focuses on the festive season, celebrates togetherness and encourages viewers to make moments joyful and brighter together.

The campaign conveys the message about the celebration of togetherness during the festival.

It instils the thought that the absolute joy of a festival comes through only when a family celebrates it #TogetherWithJoy. The campaign is vivo’s endeavour to strengthen bonds and create a world of joy through superior yet simplified products and experiences.

It is a sweet reminder that festivals are nothing but a chance to celebrate quality family time with your family said, Surjo Dutt, Chief Creative Officer, FCB India.”