With the festival of sparkle around the corner, vivo – the global innovative smartphone brand – has launched its Diwali campaign, ‘TogetherWithJoy’.
The campaign conveys the message about the celebration of togetherness during the festival. It instils the thought that the absolute joy of a festival comes through only when a family celebrates it #TogetherWithJoy.
Yogendra Sriramula, Head, Brand Strategy, vivo India, said, “People are getting ready to celebrate Diwali with full zeal and excitement after two years of soft celebrations in which people were forced to spend festivals away from their families.