Amazon celebrates fifth anniversary of Alexa in India

As Amazon’s Alexa completes five years in India, Amazon announced that millions of customers across India have purchased Echo devices. Customers make requests in English, Hindi and Hinglish – for music, stories, jokes, news, information, recipes, alarms, reminders, smart home control, bill payments and more. 

Alexa on Echo Smart speakers

In 2022, requests to Alexa on Echo Smart speakers, Amazon Shopping App, Fire TV and many Alexa-enabled devices by  other brands increased by 37% vs 2021 - making it a household name across the country. 
Maximum new customers started their Alexa journey on the Amazon Shopping App (Android only) - leading to over 55% increase in monthly active users YoY.

To celebrate fifth anniversary of Alexa, Amazon will be announcing  offers on best-selling Alexa devices that include Echo smart speakers and Fire TV devices from 2nd - 4th March 2023."  Stay tuned for more information about the deals on https://amazon.in/alexadeals as they go  live at 12:00 AM on 2nd March 2023", a  communication from the company has mentioned.