Arvind Limited has appointed Dr.Lakshyaraj Singh Mewar as the brand ambassador

Arvind Limited has partnered with His Highness, Dr.Lakshyaraj Singh Mewar of Udaipur, as the brand ambassador for Primanté, its premium suiting and shirting brand. Mewar, a renowned figure in various fields, has dedicated himself to public service and has set Guinness World Records. Primanté Luxury Fabrics, a premium brand, offers a range of fabrics including Australian Merino wool, Italian design, Egyptian Giza and Supima Cotton Shirting, and tweed jackets, business coats, and shirting.

The collaboration marks a significant milestone in Primanté's journey, positioning it in the elite class of luxury fabrics. Primanté is committed to bringing forth Italian-inspired designs that redefine luxury and sophistication.