Bummer has launched 15 new bold colours range offering an assortment of trendy and vibrant colours along with quirky prints called Chevron, Floaties, Deja Vu, Espresso, and a lot more. The D2C brand is on a mission to help people feel their best with their comfortable innerwear which adds fun in an industry that is overpowered by blacks and whites.
Under this new launch, Bummer plans to expand its reach towards people who love bold colours for everyday use, according to a Sulay Lavsi, Founder & CEO of Bummer said, “We have received a lot of appreciation from our 40,000+ consumers, however, most importantly the critical inputs we have received, keep pushing us to our limits to do way better, for them, and for the planet.”