Country Delight launches Solutions to modernise Fresh Food Products supply chain

Country Delight with its tech enabled supply chain has announced plans to launch solutions to the challenges of limited cold storage capabilities, fragmented logistics chain and inadequate visibility of product quality across the supply chain. 

Country Delight Country delight (CD) is a tech-driven direct to home consumer brand that delivers products that help consumers live better. Natural wellness is at the core of country delight’s product DNA. 

Every product that we serve is Natural viz. Pure (No Middle Men), Fresh (Fully owned supply chain) and Minimally Processed(As close to home-made as possible). Country Delight has done ~8 million deliveries per month across 15 cities with supply chain that spans across 11 states in the country. 

According to an official communication the company, Tamil Nadu is a major source for Country Delight, the Pollachi tender coconuts are the hero products of Country Delight besides engaging with local farmers and milk producers for the farm fresh products from the state.

 Country Delight is currently focussed on Tamilnadu market and intends to strengthen its business in Chennai, Coimbatore and other major cities of the state.