ICICI Prudential Life Insurance launches ICICI Pru GIFT Pro

ICICI Prudential Life Insurance has launched an innovative income plan, ICICI Pru GIFT Pro, which provides customers the option to receive either a year-on-year increasing income or a constant regular income. In addition, the life cover component of this non-participating savings product ensures the family has financial security.

ICICI Pru GIFT Pro allows customers to customise the product to their unique needs by providing a choice of income benefits and premium payment terms, among other flexibilities. With this feature, customers can plan for life's most cherished milestones, such as owning a house, leaving a lasting legacy for loved ones, or building a substantial retirement corpus.

ICICI Pru GIFT Pro provides a range of premium payment terms from 5 to 12 years, letting customers save as per their convenience and goal timeline. Also from the 8^th year onwards, they can start receiving income for as long as 30 years

Mr. Amit Palta, Chief Distribution Officer, ICICI Prudential Life Insurance said, "We are excited to introduce ICICI Pru GIFT Pro, a long-term savings product with built-in flexibilities that will allow customers to adjust the product to suit their unique needs, thereby enabling them to better prepare for and achieve life goals. Besides the life cover component in the product provides financial security to the family.ICICI Prudential Life has institutionalised a 4D framework with customers at the core, offering ‘diversified product propositions’ as one of the pillars. Besides regularly engaging with our customers to understand their needs, one of the ongoing initiatives is to reimagine life insurance products well beyond the traditional constraints.