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Today Date : Monday, April 15, 2024

Lecture on “Innovations in Advt Strategy”

Lecture on “Innovations in Advt Strategy”

A Guest Lecture on “Innovations in Advertisement Strategy” was organised by the department of management science (PG) of Kongu Arts and Science College. 

The session was led by Mr. Ajith Selvaraju, Founder & CEO, N’kisi Institute, Salem. It was conducted to share the knowledge on advertising strategy followed by corporate companies. He presented widely in  Push Advertising, Pull Advertising, Content Advertising.

Finally he added Email Marketing, Social Ads, Amazon Advertising, Native Advertising, SEM, Discounts and Promotions are the present trends in advertising.  Hecleared many doubts of the students in  Q and A session.