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Today Date : Monday, May 20, 2024

Lloyd unveils Industry First Designer Air Conditioners

Lloyd unveils Industry First Designer Air Conditioners

Lloyd, a leading consumer durables brand from Havells India, introduces industry’s first designer Lloyd AC’s range in its latest campaign with Mahesh Babu& Tamanna Bhatia. The campaign features the stunning range of Lloyd Stellar & Stylus air conditioners, with technologically advanced features like mood lighting and changeable fascia. These designerACs are specifically engineered to enhance the aesthetic appeal and décor of your home, setting a new standard for elegance and style in the market.

Mr. Alok Tickoo, Executive Vice President, Lloyd, said, “We are thrilled to introduce our first designer Lloyd air conditioner models – the Stellar & Stylus. This launch underscores our dedication to reinforcing our footprint in the Tamil Nadu region, with a keen focus on catering to the nuanced needs and preferences of our consumers”.

Commenting on the campaign, Mr. Rohit Kapoor, EVP – Brand Marcom, Havells India Ltd said, “To highlight our innovative Lloyd air conditioner range, we are delighted to partner with Mahesh Babu and Tamanna Bhatiafor the campaign. Thus, our brand promise, ‘Care that makes a home, a home,’ aligns with our ambition to cultivate deeper trust and a stronger connection with our air conditioner range. The campaign will enable us to dial brand preference and premiumization”.