realme, the Most Reliable Smartphone Service Provider, has experienced a 51% QoQ growth in Q2 2023, securing the No. 3 position among the top 10 smart phone brands in India. This growth is attributed to the brand's strategic positioning, innovative innovations, and focus on 5G devices in the INR 10,000-INR 15,000 (~$122-$244) segment. realme's exceptional growth can be attributed to factors such as improving inventory and demand, aggressive sales promotions, and the launch of 5G devices at accessible price points.
This year, realme has achieved numerous milestones across various devices, including the realme C55 selling over 100,000 units in just 5 hours on its first sale day, the 11 Pro Series selling over 200,000 devices across all channels, and the narzo N53 breaking records in the Rs 10,000 segment on Amazon. The realme pad 2 achieved 122% more than the previous generation during its first sale, showcasing realme's commitment to delivering innovative and high-performing products that resonate with consumers.
The brand's strong offline presence and expansion into the offline channel have significantly enhanced customer engagement and ecosystem development. The brand's strategic focus on both online and offline channels has allowed it to cater to diverse consumer preferences and ensure seamless access to its products.
With the rapid growth of the Indian smart phone market and the increasing demand for 5G devices, realme is well-positioned to capitalize on these opportunities and deliver unparalleled value to its customers. As the festive season approaches, realme is preparing to unveil interesting launches and offers to further entice consumers.