India's largest occasion and evening wear brand, Soch, has launched its latest Spring Summer Collection 2023.
The new collection by Soch draws inspiration from the rich legacy of traditional Indian art and crafts that can be found in every nook and corner of the country.
Muse of Mirrors" capsule
The Kolam Edit draws inspiration from the geometric and features intricate geometric patterns with embroidery inspired by the art of Kolam. The "Muse of Mirrors" capsule is inspired by the traditional Lippan mural craft showcasing intricate patterns that have been used on each piece to enhance necklines, sleeves, borders, and silhouettes in a delicate and tasteful way.
“Ikat Impressions” features sarees inspired by traditional Ikat weaves. It includes single and double Ikat pattern prints from Sambalpuri, Pochampally, and Patola. Priced at Rs. 798 onwards, the summer collection is available at all Soch outlets and online on www.soch.com