Tamil Nadu strengthens regulatory aspects for direct selling

The Tamil Nadu government, considering the significance of the direct selling industry’s core strength in creating self-employment, skill development opportunities and socio-economic growth at the grass-roots levels, has set up a monitoring authority for direct selling entities in the state, the Indian Direct Selling Association (IDSA) shared with the media persons in a function organised here on Thursday.
  Mr. Har Sahay Meena, Principal Secretary, Civil Supplies and Consumer Protection Department, Tamil Nadu, said in his key address as Chief Guest that the state has created a conducive environment for the industry in the state. He emphasized that his department is working hard to ensure the quality of the products for consumers. 
Mr. Vivek Katoch, Chairman, IDSA, while welcoming the decision, expressed his gratitude to the state government for setting up the monitoring mechanism said, “Tamil Nadu continues to be among the key and priority markets for the direct selling industry in the southern region.”      
On this occasion, about 14 women entrepreneurs, who have excelled in the field of direct selling with respective companies, were also honoured. Mr. Rajat Banerji, Secretary, IDSA were among the other dignitaries present on the occasion.