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Vi Business launches ‘Ready for Next’ programme to help MSMEs

Vi Business launches ‘Ready for Next’ programme to help MSMEs

Vi Business launched ‘Ready for Next’ Programme to help MSMEs Thrive in their Digital Journey.Post-pandemic business impact, excessive liquidity crunch and tectonic shift has made MSMEs vulnerable.  Keeping these challenges in mind on the occasion of World MSME Day, Vi Business, the enterprise arm of India’s leading telecom operator Vodafone Idea (Vi), today announced the launch of Ready for Next, a special programme curated to help the MSMEs accelerate their growth potential.  

Commenting on the initiative, Arvind Nevatia, Chief Enterprise Business Officer, Vodafone Idea said “MSMEs are the backbone of India’s economy, contributing 30% to the GDP. We recognise the key role that small businesses play in fostering new ideas and enabling a Digital India.

Dynamic innovation needs specific solutions, strong technology support and trusted partners for sustainable growth. The ReadyForNext Program is our commitment to MSMEs to provide long-term solutions that will help them move ahead and build a better tomorrow.

It is aimed to simplify their decision making process and help them identify the right focus, direction and solutions for their business, to be ready for tomorrow. We expect this program to be a game changer that will empower 250,000 MSMEs to fast track growth.”