Sakthi Masala founder’s Pavala Vizha Pooja

The founders of Erode Sakthi Masala Dr. P.C. Duraisamy, and Dr. Shanthidhuraisamy were doing social services. They are providing employment opportunities to rural women with disabilities through Shakti Masala Company. They are providing educational and higher education scholarships to economically backward students through Shakti Devi Foundation. They are also providing medical assistance.
They have received awards from the President of India 3 times for various projects. On the occasion of the 75th birthday of Dr. P.C. Duraisamy, who has been doing various social services, his Pavala Vizha festival birthday celebration was held at the Chennimalai Goundar Chellammal Wedding Hall in Perundurai. Under the leadership of Palani Thandayuthabani Swami Devasthanam Archakar Selvasubramanya Shivacharya Special poojas were performed on the occasion of the birthday. Many dignitaries attended the function.