With nutritional gaps widening due to modern lifestyles, more consumers are turning toward holistic wellness to support healthier living. One major concern is Vitamin D deficiency, a silent yet widespread condition affecting people across age groups. Addressing this growing need, Amway India, a leading health and wellness company, has launched Nutrilite Vitamin D Plus Boron, a formulation designed to help maintain optimal Vitamin D levels while supporting bone and immune health.
Speaking about the launch, Rajneesh Chopra, Managing Director, Amway India, said that changes in daily routines and reduced sunlight exposure have significantly increased Vitamin D deficiency across India. “Nearly 80–90% of Indians have inadequate Vitamin D levels, which can weaken bones and affect long-term health. Understanding this urgent need, we are enhancing our science-backed nutrition portfolio. Nutrilite Vitamin D Plus Boron reflects our commitment to supporting people in achieving their wellness goals,” he said.
Explaining the formulation, Amrita Asrani, Chief Marketing Officer, Amway India, said the product highlights Amway’s focus on holistic wellbeing. “Vitamin D3 aids calcium absorption for stronger bones. Boron helps the body use Vitamin D more effectively, while Vitamin K2 ensures calcium reaches the bones. Our patented blend of Licorice and Quercetin further supports bone health and offers natural antioxidant benefits,” she noted.
Featuring a unique combination of Vitamin D3, Boron, Vitamin K2, Quercetin, and Licorice, Nutrilite Vitamin D Plus Boron offers broader support than conventional Vitamin D supplements. By helping to bridge nutritional gaps before they affect health, the product aligns with recommended dietary allowances and underscores Nutrilite’s vision of empowering individuals through preventive nutrition.
